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All This Talk About Employee Engagement: What is It, Anyway?

In my Manager's Views of Employee Engagementco-authors of Follow This Path and associated
survey, a substantial number of respondentswith the Gallup Organization, give us a
requested definition of employee engagement.substantive list of traits demonstrated by
Below, I cite several definitions andengaged  employees:
explanations from websites, blogs, and
corporate  communications.•  Use  their  talents  everyday.
The Conference Board report, "Employee• Consistent levels of high
Engagement, A Review of Current Research andperformance.
Its  Implications,"  offers  this definition:
• Natural innovation and drive for
Employee engagement is a heightened emotionalefficiency.
connection that an employee feels for his or
her organization, and that influences him or• Intentional building of supportive
her to exert greater discretionary effort torelationships.
his  or  her  work.
• Clear about the desired outcomes of
The key words are emotion and discretionarytheir  role.
effort. An engaged employee has good feelings
for the job, the boss, and/or the company and• Emotionally committed to what they
chooses to put forth more effort than isdo.
minimally  expected.
•  Challenge  purpose to achieve goals.
Chris Gay, consultant with Bridge Consulting,
offers  a  more  explanatory  definition:•  High  energy  and  enthusiasm.
Whether you choose to call this a• Never run out of things to do, create
high-performing culture, a highly engagedpositive  things  to  act  on.
organization, or aligning employees with the
business strategy, there are four key issues• Broaden what they do and build on it.
that describe an end state where employees
are truly committed to helping the• Commitment to company, work group,
organization  succeed  in  the  marketplace.and  role.
• Understand the business and theirCharacteristics of engaged employees-as
role  in  its  success.listed above and that come to your mind of
those with whom you've worked--can have more
• Trust leadership and believe they arevalue than a definition. (I always understand
making decisions with the best interest ofthe word better from the sentence or phrase
the  business  and  the  people  in  mind.that comes after the dictionary's
definition!)
• Are engaged in making a difference in
their  jobs  every  day.From research such as the above and from my
company's involvement in employee engagement
•  Feel  valued  and  appreciated.and performance improvement, I have developed
a slightly different definition of employee
The above lists emotional involvementsengagement. My definition comes from 5 years'
(commitment) for the organization:work with clients seeking tools and
understanding, trusting and feeling. We cantechniques to improve personnel performance.
assume that they are causes of making aHere's  my  definition:
difference.
The individual's investment of energy, skill,
Bob Hayward of OPC-UK, also a consultingability, and eagerness in the work performed.
firm, offers a definition I find interesting,
and not just because of the s instead of theEngagement includes "involvement" and
z."commitment" yet goes beyond to include
observable  behaviors  such  as:
Employee Engagement is the means or strategy
by which an organisation seeks to build a•  Attention  to  task  detail
partnership between the organisation and its
employees,  such  that:•  Commitment  to assignment completion
• Employee fully understands and is•  Involvement  in  special  projects
committed to achieve the organisation's
objectives,  and• Communication willingly, effectively
with  others
• The organisation respects the
personal aspirations and ambitions of its• Demonstration of personal
employees.professional  improvement
Interesting that they define employee• Initiation of problem-solving and/or
engagement as a means or strategy more than aconflict  resolution
result.  I  see  it  as  both.
• Innovation regarding processes and
An effective organizational culture generatesprocedures
and reinforces employee engagement (result).
That engagement (means or strategy) producesThe items listed are neither requisites for
desired business results such as customerengagement nor the sum total of
loyalty, employee satisfaction,characteristic behaviors. I hope they
profitability,  and  more.stimulate your thoughts of other behaviors
that say to you an employee--better yet, your
Curt Coffman and Gabriel Gonzalez-Molina,body of employees--is engaged.



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